Episode 192 – Too Many SKUs

too many skus

There is a ridiculous amount of options for the Chicagoland beer buyer, but that won’t stop five more established breweries from carving out some shelf space! We try five beers from these new arrivals to try and determine how they will play to the Chicagoland consumer – and some are going to be hard to overlook. We also try to be a beaming light of beer positivity despite our cynical proclivities, talk at length about the proper definition of a New England IPA, discuss the power of the mixed six pack advantage, and play a game called Know Your SKUs! There’s some prognostication about Twenty Kuitteen (and Twenty Schwarty), Craig’s problem with yogurt, and Ryan’s joy-diverting beer-clickbait article rant. Grab a new beer, and let us eat that slime ham for you.

ABV Chicago Episode 192 – Too Many SKUs

Beers Reviewed

Alaskan Brewing Amber

Sun King Wee Mac Scottish Ale

Trinity Brewing Seven Day Sour

Epic Brewing Citralush New England Style IPA

Perrin Brewing Unfinished Business (Barrel-Aged Japanese Emperor Stout)

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